Imaging USA had so much to offer, it was difficult to choose which seminar sessions to take in. If I had to sum up my conference experience with just one word per day it would be: Day 1 – PhotoArt; Day 2 – Workflow; and Day 3 – Production. So I spent most of my first day focusing on photography as art.
Through the years I think the thing that has drawn me to photography is the fact that for me it is a form of art that also requires a great degree of technical skill.
In the simplest sense, anyone who can push a shutter-release button can take a photograph – and this has never really been more true than today in this rapidly expanding age of digital photography. However, not everyone has the artistic talent to realize a vision in pixels, or has the eye to see the potential image before selecting just the right camera settings to capture that image. Finally, once an image has been captured, there is still another level that must be reached before an image is really a true piece of art.
Listening to a truly gifted photographic artist is how I chose to kick off Imaging USA with “The Case For Fine Art,” by Thom Rouse – a photographer who’s spent more than 20 years elevating his photography by creating works of fine art. It was inspiring to see how Thom has taken images and turned them into stunning works of art that truly reveals the soul of the subject.
Photography as art is not just limited to fine art, digital composites are growing in popularity among clients, so I thought it prudent to get a little more insight on this market.
While many photographers are doing exceptional things with composites, Ben Shirk has made composites the cornerstone of his photography business; so I chose to attend his “Making Money With Composites” seminar session. In just under a decade, Shirk has taken his training as a graphic artist, coupled it with his love of photography and built a business as a “Portrait Artist,” creating stunning works of art for his clients.
These two outstanding Photographic Artists are shining examples of the fact that in today’s world of digital imaging, photography is only limited by the imagination of the photographer-artist.
As a relatively new member of PPA (Professional Photographers of America), Imaging USA was my first experience attending a professional photography conference and exposition, so the trade show was also a very enlightening experience as I was extremely impressed with the amount and types of products that vendors offer to help photographer offer innovative salable items to provide their clients with lasting memories. Additionally, I was equally impressed with the number and variety of vendors offering creative solutions for producing and packaging photo albums.
As I have stated before, Imaging USA was ‘3 Days in Nashville Rocked My World,’ and I look forward to continuing my experience with what I took away in regard to Workflow (Learning to Work Smarter; Not Harder).
“ There is nothing worse than a sharp image of a fuzzy concept.” – Ansel Adams